Live Review: WATCH: Coachella 2013 'Bloom' Teaser Video
Coachella's 'Bloom' hype video for the festival of 2013 does what it sets out to - tease and seduce (bigger) crowds to the already enormously popular event.
There aren’t too many festivals where you get to experience 2pac, who has been dead for 17 years, perform live on stage. Even as a hologram, it is still pretty damn impressive.
COACHELLA Valley Music and Arts Festival has been up and running since 1999, and if they managed to (almost) bring back the dead last year, who knows what’s in store for 2013. COACHELLA has become one of the most sought after festivals around, with people flying from all over to see what craziness goes down behind those festival gates.
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In order to further enhance the seductive appeal of COACHELLA, the peeps behind have recently released a hype video on their Youtube channel.
The video really doesn’t give much away and in doing so serves its purpose – that being to tease us. Titled'Bloom', the teaser vid is 1:40 minutes long and features tripped out shrubbery emerging from the desert. So what does it all mean? I guess we’ll have to wait and see.
Words by Adriana Barro
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